Moving into the future with the power of contents
Service
Our multinational team of media industry experts provides strategic support for your overseas PR and marketing activities. Leveraging the perspective of former journalists and editors, we focus on “content-driven communication” as our core approach. We deliver end-to-end services—from meticulous market analysis based on field research to sales channel development rooted in local business practices.
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Content creation and distribution
From press releases to social media, we provide comprehensive support for strategic multilingual content creation and distribution (Japanese, English, Chinese, Indonesian). Drawing on deep insights from our journalism experience, we also design and produce landing pages and owned media platforms as “readable media” that resonate with your target audience.
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Information gathering and analysis
We support multifaceted information gathering and analysis through the meticulous examination of overseas media, social media, and specialist reports. Leveraging our position as an Asian hub, we also conduct on-site interviews and field research at exhibitions. We swiftly compile and deliver video, photography, and text captured from a journalist's perspective, ensuring appropriate presentation.
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Market development
Leveraging our extensive overseas experience to build local networks and deep understanding of business practices, we provide dedicated support to help your company develop new sales channels. Beyond identifying and matching optimal buyers and distributors, we also undertake sales agency services. This minimises market entry risks while enabling the swiftest possible business expansion.
Works
Current project and previously created websites.
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Market expansion for startup
This project supports a Japanese startup in developing overseas expansion. We will improve an existing websites by changing the UI and UX, making them mobile-friendly, and creating an English version. We also work as a sales agent.
Upcoming -

Recruitment company website
This is a mock website coded based on a designer's layout comp. In addition to HTML and CSS (SASS), multiple animations have been implemented using JavaScript.
View site(User, password = shdemo)
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HR services company website
This is a mock website coded based on a designer's layout comp. It is a custom WordPress theme, comprising a homepage and seven distinct templates for its subpages.
View site(User, password = shdemo)
Work Flow
The general flow from consultation to delivery. We respond flexibly according to the situation.
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1
Consultation and quotation
Please consult us about your requirements, delivery date, budget, etc. After hearing the details, we will send you a quote.
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2
Production
We will work with you to align your requests for content, websites, etc., and produce the final product.
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3
Confirmation
Please check the delivered contents. Any deficiencies will be corrected and addressed as necessary.
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4
Delivery
We deliver the final product. We can also handle press release distribution and update your web server.
About
Hideki Kubo, Founder of SHIFT HUB
After graduating from university, I built my career in the IT industry as an engineer and consultant for core business systems. Following overseas study, I transitioned into the media industry. For many years, I worked in Japan and Southeast Asia as a reporter, editor, and corporate planning manager, driving business through the power of information.
I am now based in Singapore, Asia's hub, working independently. I founded SHIFT HUB, which combines “IT technical expertise” with “media editorial capabilities” to support Japanese companies expanding overseas. In this era of transformation, I provide multifaceted marketing support centered around content.
In my personal life, I enjoy watching soccer, traveling, and wine, while also navigating the challenges of raising children.